About

A commitment to imagination and 3-dimensional care and style. A renewed focus on hair as art. A re:life that embraces the worlds influences and showcases them in packaging, products, practices, collections and in the ever-evolving, shifting perception of beauty. Welcome to I.C.O.N. now.

Founders

It began as a vision. Two industry experts, from different cultures and continents, joining together to form one forward-thinking company. It continues as a multi-dimensional commitment to green technology, liquid fashion and determined energy for all things beauty.

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Concepts

I.C.O.N. has always been about the art of dressing hair. We understand its power; we live and breathe its responsibility. It is about making you feel good about making hair better, sexier. With touch therapy, regimedies, cocktails and liquid fashion; with states; with education.

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Cure

Our Cure is our cause. A cause to help stop cancer by supporting cancer research foundations with proceeds from each sale; a cause to never stop until cancer stops.

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